Staffing2,500field sales staff on TNSL’s payroll
2,500 field sales staff in 100+ cities, on TNSL’s payroll: staffing a B2B e-commerce company’s national expansion
E-commerce · 100+ cities
Staffing · Field sales
Field sales staffing
TNSL builds and runs field sales teams on its payroll, with geo-tracked attendance and photo proof of every outlet visited, so you can see where your team went and what it did.
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- Associates on TNSL payroll
- 4,000+
- Cities with deployment
- 120+
- Compliance
- Wages, PF, ESI and licences handled
Overview
Proof of every visit, not just a report at month-end
Field sales teams are the hardest to manage: spread across towns, paid partly on activity and often far from a supervisor. Companies need to know their people are on the ground, visiting the right outlets, every day.
TNSL hires, onboards and pays field teams across India and gives you visibility of their work. For a B2B e-commerce company, TNSL sourced, onboarded and employed about 2,500 field sales staff across 100+ cities over 16 months, with zero non-compliances.
Visibility built into the team
Field teams you can see, measure and trust.
Geo-tracked attendance
Field staff mark attendance and visits through a mobile app that records their location, so every working day is verified.
Photo proof of every outlet
Staff upload photographs of each shop or outlet they visit, giving you evidence of coverage and merchandising.
One payroll across India
Every associate is on TNSL’s payroll, with wages, PF, ESI and statutory dues handled in every state.
Roles we supply
Screened for skills, documents and fitness before deployment, and replaced quickly if someone leaves.
Sales
- Field sales executives and feet-on-street
- Territory and sales officers
- Team leaders and area supervisors
Market activity
- Merchandisers and display staff
- Distributor and retailer onboarding executives
- Market survey and activation teams
Verification and service
- KYC and document verification executives
- Collection and recovery executives
- After-sales and service field staff
Businesses we run field teams for
Field teams for companies that sell through shops, dealers, distributors and customers’ doorsteps.
- FMCG and food
- Consumer durables and electronics
- B2B e-commerce
- Banking, NBFC and insurance
- Pharma trade and OTC
- Agri-inputs
- Building materials dealer networks
- Telecom and digital services
How we run your workforce
One partner from the first hire to every month’s payroll.
- 01Plan the requirement
Roles, numbers, shifts, wages and start dates agreed upfront, with a plan for peaks and replacements.
- 02Source and screen
Local sourcing through field networks, skill centres, job portals and referrals, with checks on skills, documents and fitness.
- 03Onboard and deploy
Appointment letters, PF and ESI registration, induction and safety briefing before day one.
- 04Pay and comply
Attendance, payroll, statutory deposits and registers every month, with challans and records shared as agreed.
Case studies
Staffing results our clients can measure.
Staffing600workers at peak, zero compliance issues in 3 years
From third vendor to 600 workers at peak: de-risking manpower supply for Zydus Wellness in Aligarh
FMCG manufacturing · Aligarh
Staffing300employees moved across 22 sites, pay protected
300 employees, 22 locations, no one worse off: moving CESC’s Rajasthan workforce to TNSL’s payroll
Power distribution · Kota, Bharatpur and Bikaner
Questions employers ask about field sales staffing
How do you track field staff?
Field staff mark attendance and visits through a mobile app that records their location, and upload photographs of each outlet they visit.
Can you hire field teams in many cities at once?
Yes. For a B2B e-commerce company, TNSL sourced, onboarded and employed about 2,500 field sales staff across 100+ cities over 16 months, averaging about 156 a month.
Who employs the field staff?
TNSL does. Every associate gets a TNSL appointment letter, and TNSL runs payroll and statutory compliance across all states.
Which businesses do you provide field sales staff for?
FMCG and food, consumer durables and electronics, B2B e-commerce, banking, NBFC and insurance, pharma trade, agri-inputs, building materials and telecom.
Other staffing solutions
Hiring permanent managers or specialists instead? Our recruitment service
Staffing
Need field sales support?
Tell us the roles, numbers, locations and start date. The right TNSL team will get back to you within two working days.